I started out as an award-winning industrial designer, then moved into brand and creative work for Colgate, Revlon, CLEAR, The White House (via Ketchum) and more. Most recently, I led brand and marketing for Kaitlyn Wolfe’s four-brand luxury interiors portfolio in Scottsdale. I built the marketing function from scratch: the team, the systems, and an AI-powered setup that runs day-to-day marketing. Along the way, we grew the flagship’s Instagram from 19K to 50K+, landed 31+ editorial placements including Architectural Digest and Luxe, and launched 4 new revenue streams.

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What I love most is the moment a brand finally looks and sounds like itself. Because I come from product design, I think in systems, not just campaigns. Great design is about function, storytelling and human connection, and the best work happens when strategy and emotion meet.

I’m curious, hands-on and always learning. Whether I’m leading a team or deep in a concept, I want to make work that means something. Let’s build something great together!